Are Your Words Scoring as High as They Could with Your Audience?
As a word nerd, I love a good game of Scrabble. (Only partly because I tend to win…) In Scrabble, success depends not only on the letters you draw and how you arrange them, but also on how the words you create fit onto the board and how their placement maximizes points. Marketing communications are kind of like that—the right words in the right spaces using the right strategy.
Whether you’re starting from scratch with marketing, have an outline but no roadmap, or need to bring order to inconsistent or unorganized content, I’ll help you refine your voice and ensure that every customer touchpoint reflects who you are—and why they need you.
Ready to Put Your Words in Play?
Let’s work together to figure out your best move.
What I Do
Provide a full range of marketing communications that meet you where you are now and set you up to get where you want to be. Pick one or hand me everything—either way, you get a partner committed to helping you grow your brand.
WordPress Websites
A customized site with an easy handoff that sets you up to manage it yourself, with ongoing support to keep things working as they should.
Writing/Editing
I can polish and optimize the content you have, or we can develop your messaging together. Every word will be in your voice and tailored to your audience.
Brand Marketing
Going beyond your website—email marketing, digital resources, traditional print materials—every touchpoint will provide a consistent brand experience.
The Process
Assessment
We take a look at your rack of letters. In other words, we talk through what brand or marketing elements you have, what you’re looking to create, and how I can help.
Strategy
This is where we put those tiles in order. I’ll review your existing assets, ensure we have a clear messaging strategy, and map a plan that fits your goals and budget.
Build-Out
Getting the letters on the board. I’ll create your website, content, or other marketing communications. You’ll review everything and we’ll make tweaks.
Launch & Grow
Whether you opt for ongoing support from me or take the framework we developed and play the next round on your own, you’ll be set to grow awareness and reach.
Your Move
Whether you need one piece of content polished or a full board built from scratch, I’m ready when you are.